Do you have suggestions for new bus routes? Then try to catch Dubai’s Roads and Transport Authority’s (RTA) “Innovation in Motion” bus and give your suggestions.
The ‘Innovation Bus,’ which plies all parts of Dubai, is part of RTA’s celebration of Innovation Week to know the demands of its customers and plot the future of transportation.
“The bus goes to different locations in Dubai – this is one way of bringing the RTA to the people,” Adel Shakri, RTA director of transportation systems told Khaleej Times on Monday. “We are interacting with our customers to get their feedbacks on our services.”
“We also would like to allow them to design new bus routes based on their needs. They can tell us which routes should be opened. By introducing new routes, we want to improve the customer experience and enhance their happiness,” Shakri said.
Another innovation that the RTA is working on is developing a smart card which is a better improvement of the Nol card.
“We call this Be-in/Be-Out (BIBO) – but this is still in conceptual stage and we are still developing a proof of concept.”
The smart card will take away the inconvenience from the commuter to tap the Nol card. More info
By Angel Tesorero /Dubai www.khaleejtimes.com