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Imagine the scenario; you are on your way to that important interview, first day of work or meet up with friends. You hastily arrive at the bus stop just in time to catch the approaching bus. But as you step inside, the rejecting sound of the Nol card reader reminds you that the card is empty, and there is no vending machine nearby to do the top-up.
The Public Transport Agency at the Roads and Transport Authority (RTA) launched a marketing and promotional campaign under the theme (Your Seats Make you Win Prizes), which aims at encouraging the various groups and classes of the public on utilizing Dubai bus to transport through the cities of Dubai and other emirates.